LinkedIn Live steps and guidelines

LinkedIn-Live-scaled

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A professional blog from Amit Lichtman (B2B Marketing | Digital Marketing for startups | Hi-Tech | SaaS). In this blog, you’ll find tips, case studies, tutorials, and other professional content. Share your knowledge with others and grow in your professional field.

They finally did it! LinkedIn Live is now available on company pages. all you need to do is follow these steps.

Steps to get LinkedIn live:

  1. Apply to Become a LinkedIn Live Broadcaster
  2. Review approval email (If approved, you’ll receive an email)
  3. Use select your streaming tool
  4. Log in to your tool with LinkedIn
  5. LinkdIn Live is ready to GO

There are some important guidelines we must follow in order to comply when using the new feature.

LinkedIn live guidelines:

  1. Do not go live more than once a day
  2. Go live within the first 60 days of access
  3. Do not use pre-recorded content
  4. No selling or overly promotional streams
  5. Avoid large sponsorship logos
  6. No long “starting soon” screens
  7. Stream for longer than 10 minutes
  8. Avoid unprofessional streams
  9. Avoid meta streams

This is a super interesting development on Linkedin’s end.

Joining the live social network trend a bit late, but you know what they say “better late than never”. I’m sure we will see an increase in content on Linkedin thanks to this development.

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